I just completed an IndieGoGo campaign, raising funds for my
small business. I want to let people know how it went and thank the wonderful
folks who donated to it.
It was great fun putting together a video but a little more
difficult writing out an explanation of my objective. First, I struggled with
whether to tell people that I’m unemployed and having problems getting enough
funds together to cover the basic costs. In the end, I didn’t reveal that fact.
Secondly, besides my dream to be able to support myself on
writing and creating things for the Etsy shop I just started, I have a true
desire to support and inspire people who are struggling with their dreams. Additionally, I
think it’s terribly important to safeguard and encourage the aspirations of
children. Anything adults can do to help them believe in themselves is
sacrosanct, in my opinion. But communicating that belief in a compelling way
isn’t easy. I could almost hear readers saying, “Yeah, yeah, another treehugger
wanting to keep the kids dreaming. What’s new?”
But I did the best I could and launched the campaign. The first
day, I was blown away by very generous donations from Rob Guthrie and Cinta
Garcia, fellow writers. Over the fifteen
days of the campaign, other writers followed: Emma Calin, Elise Stokes, Cathy
Carson and Ronald Dahle. Then came
donations from Twitter friends, Melissa Tackett and Frankie Engelbert. Two very
close personal friends, Valentine and Sandy, helped me out in a
big way. These wonderful people all
contributed within the bounds of the campaign. Thank you is not enough, but still thanks to you all with all my heart.
Outside of the campaign, a follower of my Twitter entity Red
Mojo Mama, @Uberbookworm sent me a Amazon gift card to begin with and followed
that up with an offer to pay for 6 dolls to be made and given to Sacramento
Children’s Home. This was the crème de la crème of the whole experience.
Besides the great financial help it was, it truly made my closely-held dream
come true. I want my Etsy shop and the blog that goes with it to benefit
others. Here I’ve been given the opportunity to make something that will hopefully will give a little happiness to six children. I cannot
express my gratitude adequately for this particular gift. In fact, I have
trouble holding the emotions back as I write about this.
I started with a goal of $950, which would encompass
beginning a trademark process and chose the flexible funding option (which
allows you to receive whatever’s raised, with the percentage being larger if
you do meet your goal). In the end, I
received $415 through the campaign and $100 outside it, plus a large commission
for the dolls. I was able to buy a printer, order labels, buy materials for the
products, shipping supplies, organizational tools, packaging. The commission
has allowed me to order a camera as well, which I really, really need.
So, at the end of the day, I would recommend giving
IndieGoGo a try if you have no other means of raising desperately needed
funds. It’s been a fabulous experience
for me.